Comments on: Don’t DaVinci Your Customers

By: Jim montek

Jim montek — Sat, 31 Oct 2009 08:49:00 +0000

Thanks for such a nice article. you are right there is only mantra to win the trust of your customers which is not to be dishonest with them.

By: Barbara

Barbara — Sat, 05 Jan 2008 09:58:45 +0000

Catherine,

In business, I think it’s better to let the customer know what you are going to do, and then do a little bit extra…

With our business of excavating, we often tear up people’s yards…and they know to expect a mess. But, before we leave, we take a little extra time to rake out dirt piles, haul off excess debris, pick up rocks, and try our hardest to make it look like we weren’t there. They’re always please that we went that extra mile.

By: cathlawson

cathlawson — Tue, 18 Dec 2007 07:33:42 +0000

Mrs Micah – that was great that you actually had a good experience. And you’re right – it probably is better to trust the ones who have really bad pictures. At least you know they haven’t been touched up.

There is one particular chain that is notorious for touching up their pictures. I was going to book a vacation with them, then I read posts on a message boards saying that their resorts were not as nice as in the pictures as they glam them up. That put me right off.

As you say, it is v difficult to trust glossy pictures. And if they do that to get people to go there, you have to wonder where they’ll stop.

By: Mrs. Micah

Mrs. Micah — Sun, 16 Dec 2007 05:03:47 +0000

Indeed. I suppose they’re looking for desperate people or those who’re trying to avoid hassle. But it turns off those of us who are looking for best price and already have backups lined up.

Your hotel ones also reminded me of one B&B we visited on our honeymoon. They were actually much nicer than their website let on. They looked decent on it, comfortable, friendly, competitively-priced, etc. The photos just weren’t good quality. When we got there, we discovered it was darling and had a lovely lawn and reading porch too. Nice surprise.

I think I trusted them more, too, because they didn’t look glossy and it’s just hard to trust glossy pictures.

By: Catherine Lawson

Catherine Lawson — Sun, 16 Dec 2007 04:56:10 +0000

Hi Mrs M – That wasn’t them. Mine was a UK based company – I don’t remember the name. But, I should imagine a lot of them do it.

The thing is with these types of upsells you feel cheated before you even buy something. The companies who do this are so short sighted.

By: Mrs. Micah

Mrs. Micah — Sun, 16 Dec 2007 03:11:58 +0000

You know, a number of people over at Moolanomy (I think) were talking about the camera one on “The Unethical Art of Upselling” or maybe “The Art of Unethical Upselling.” Hmm..

Got it!
http://www.moolanomy.com/253/the-art-of-unethical-upselling/

Was yours with the same company?