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	<title>Comments on: Time Is Running Out</title>
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	<link>http://cathlawson.com/2008/12/20/time-is-running-out/</link>
	<description>Bold Advice For Success In Business &#38; Life</description>
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		<title>By: wilhb81</title>
		<link>http://cathlawson.com/2008/12/20/time-is-running-out/comment-page-1/#comment-18738</link>
		<dc:creator>wilhb81</dc:creator>
		<pubDate>Wed, 24 Dec 2008 07:54:47 +0000</pubDate>
		<guid isPermaLink="false">http://cathlawson.com/blog/?p=2635#comment-18738</guid>
		<description>Don&#039;t worry, Cath. I&#039;ll spread out the words for you and hope there will be more people that flock to buy this amazing stuff!

&lt;em&gt;wilhb81&#039;s last blog post..&lt;a href=&#039;http://feeds.feedburner.com/~r/blogspot/wilhb81ez/~3/493036181/business-one-liners-33.html&#039; rel=&quot;nofollow&quot;&gt;Business one-liners 33&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>Don&#8217;t worry, Cath. I&#8217;ll spread out the words for you and hope there will be more people that flock to buy this amazing stuff!</p>
<p><em>wilhb81&#8242;s last blog post..<a href='http://feeds.feedburner.com/~r/blogspot/wilhb81ez/~3/493036181/business-one-liners-33.html' rel="nofollow">Business one-liners 33</a></em></p>
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		<title>By: Patricia</title>
		<link>http://cathlawson.com/2008/12/20/time-is-running-out/comment-page-1/#comment-18646</link>
		<dc:creator>Patricia</dc:creator>
		<pubDate>Tue, 23 Dec 2008 02:12:50 +0000</pubDate>
		<guid isPermaLink="false">http://cathlawson.com/blog/?p=2635#comment-18646</guid>
		<description>too much snow and off line for 2 days...hope I can get back to read these interviews and informational ideas...I need all the help I can get

I will be back!

&lt;em&gt;Patricia&#039;s last blog post..&lt;a href=&#039;http://patriciaswisdom.com/2008/12/oh-baby-you-light-up-my-life/&#039; rel=&quot;nofollow&quot;&gt;Oh Baby!  You Light Up My Life&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>too much snow and off line for 2 days&#8230;hope I can get back to read these interviews and informational ideas&#8230;I need all the help I can get</p>
<p>I will be back!</p>
<p><em>Patricia&#8217;s last blog post..<a href='http://patriciaswisdom.com/2008/12/oh-baby-you-light-up-my-life/' rel="nofollow">Oh Baby!  You Light Up My Life</a></em></p>
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		<title>By: cathlawson</title>
		<link>http://cathlawson.com/2008/12/20/time-is-running-out/comment-page-1/#comment-18358</link>
		<dc:creator>cathlawson</dc:creator>
		<pubDate>Sat, 20 Dec 2008 22:21:33 +0000</pubDate>
		<guid isPermaLink="false">http://cathlawson.com/blog/?p=2635#comment-18358</guid>
		<description>Hi Davina - The backend sale is the same things as you&#039;re doing with your $35 trial offer.  Instead of giving half hour away free - you&#039;re attracting folk who may want to pay for more expensive services later.

What Erica is doing is starting at $7 and increasing the price each time she sells a certain number.  I found the interview a heap more helpful than many expensive ebooks I&#039;ve bought.

The USP thing intrigued me too.  I&#039;d thought it absolutely essential.  Ben doesn&#039;t advise against having one but he does say that sometimes it can be dangerous to do so and there&#039;s better ways to sell your product.  He certainly opened my eyes to some new marketing ideas.</description>
		<content:encoded><![CDATA[<p>Hi Davina &#8211; The backend sale is the same things as you&#8217;re doing with your $35 trial offer.  Instead of giving half hour away free &#8211; you&#8217;re attracting folk who may want to pay for more expensive services later.</p>
<p>What Erica is doing is starting at $7 and increasing the price each time she sells a certain number.  I found the interview a heap more helpful than many expensive ebooks I&#8217;ve bought.</p>
<p>The USP thing intrigued me too.  I&#8217;d thought it absolutely essential.  Ben doesn&#8217;t advise against having one but he does say that sometimes it can be dangerous to do so and there&#8217;s better ways to sell your product.  He certainly opened my eyes to some new marketing ideas.</p>
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		<title>By: Davina</title>
		<link>http://cathlawson.com/2008/12/20/time-is-running-out/comment-page-1/#comment-18356</link>
		<dc:creator>Davina</dc:creator>
		<pubDate>Sat, 20 Dec 2008 22:00:47 +0000</pubDate>
		<guid isPermaLink="false">http://cathlawson.com/blog/?p=2635#comment-18356</guid>
		<description>Hi Cath. That&#039;s interesting how it can be dangerous to have a USP for some businesses. Developing a USP was something that was strongly emphasized in the program I took. At $7 per download, I&#039;m surprised that there are any of these left. Thanks for sharing.

&lt;em&gt;Davina&#039;s last blog post..&lt;a href=&#039;http://lovingpulse.wordpress.com/2008/12/17/a-positively-dysfunctional-christmas-rotten-relatives/&#039; rel=&quot;nofollow&quot;&gt;A Positively Dysfunctional Christmas&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>Hi Cath. That&#8217;s interesting how it can be dangerous to have a USP for some businesses. Developing a USP was something that was strongly emphasized in the program I took. At $7 per download, I&#8217;m surprised that there are any of these left. Thanks for sharing.</p>
<p><em>Davina&#8217;s last blog post..<a href='http://lovingpulse.wordpress.com/2008/12/17/a-positively-dysfunctional-christmas-rotten-relatives/' rel="nofollow">A Positively Dysfunctional Christmas</a></em></p>
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