Protect Your Financial Security In Uncertain Times

December 13, 2008

Financial security is important to most of us right now. It’s not that we’re greedy. Many of us just want to be able to protect our families finances in these uncertain times.

Here’s What Happens When You Leave Your Financial Security In The Hands Of Someone Else

Fifteen years ago, I discovered what happens when you leave your financial security in the hands of someone else. I was injured in a horrific attack, which stopped me from working for a long time. As well as being a student nurse, I had a part-time job. Well, I knew that I’d lose my part-time wage while I was ill. But I was foolish enough to believe that the government would protect the little people like me, who only got a measly nurse training bursary of £360 a month.

I was wrong - they gave me one month of sick pay and after that I was on my own. To make matters worse, I discovered I was pregnant. And the bank were pressurising me to pay the £500 overdraft I’d ran up, just trying to pay the mortgage. Basically, I was in the shit up to my eyeballs.

So, when I began to recover from the illness, I decided there was no way I would trust anyone else with the financial security of my family ever again. And I started my first online business.

Now, you might not find yourself in the same position I did - and I really hope you don’t. But it made me realise that health is not something you can take for granted - no matter how young you are. And in these uncertain times, you need to do everything you can to protect your financial security.

Starting An Online Business Is Easier Now

When I started my first online business, I didn’t have a clue what I was doing. Lucky for me - most other people didn’t either, so I wasn’t the only one with a website that sucked. But there are better alternatives now.

One of them is Site Build It. I wish it had been available when I built my first website. It would have saved me thousands. Site Build it is more than just a website builder. It’s an online business course in a box. And it also includes a domain name, web hosting and everything else you’ll ever need to start and run a small business.

And from now, until 25th December, Site Build it are running a special 2 for 1 offer on their online business subscriptions. So, if you’ve been toying with the idea of starting an online business, in your spare time - to protect the financial security of your family, now might be the time to stop thinking and start doing.

What Makes Site Build It Different?

The thing that makes Site Build It so different, is that it includes everything you need to develop the skills to get your online business up and running. And everything is included for one low cost.

Over the years, I’ve tried several different website building packages and bought SEO tools and books, web hosting, internet marketing courses and countless different ebooks. But you get everything you need with Site Build It, at a fraction of the cost.

Don’t just take my word on how great this system is. Here’s what some successful Site Build It business owners are saying:

It’s been over a year now since I started my first website, which ranks within the top 1% of sites on the net and receives up to 1500 visitors per day. I now have a second site, and plans for a third before the summer of this year. I no longer work from home in the evenings and my income is constantly growing. Right now, it’s double what I was making when I was standing behind a chair.
~ >Michelle Schill

When you first start, you think… “Ok, maybe I will make some extra money. I never really thought that SBI! would help me, live my life like I mean to live it.
~ >Luisa Cupeles

After doing three sites and talking to hundreds of people, I know that SBI! is perfect for most small businesses. Actually, it’s the best. Look at me. I have gone from asphalt man, stuck in an old world business with no future, to “digital man” whose life knows no limits.
~ Judd Burdon

And here’s some of the benefits of starting a online business with Site Build It:

You don’t need to have an online business idea. Brainstorm It is powerful software included with Site Build It, to help you choose the best niche for you and find the best keywords.

You avoid making expensive mistakes. After you’ve used Brainstorm It, Niche Build It helps to ensure that you’ve chosen the right niche for you and the best path to take, in developing your online business.

You get help with ways to make money from your site. If you’ve never ran a business before, coming up with the best ways to make money online can be challenging. Monetize It helps you choose the best ways to make money from your website.

You don’t need any technical knowledge.
Building your site with Site Build It is easy. You don’t need to learn html and the special software trains you to build a site which is attractive to humans and search engines.

You don’t need any design skills.
And you don’t need to pay a professional designer to give your site a polished professional look. Site Build It comes with professional quality templates. And later on, if you do want to learn more about design - it’s compatible with design software such as Dreamweaver and Photoshop.

You don’t have to worry about making the wrong choices. Site Build it comes with a domain name analyzer, web hosting and all the tools you need to bring lots of visitors to your site.

You don’t need to buy any additional tools. Everything from list building, to autoresponders is included. Plus, you can easily turn your website into a blog if you want, or add forums, shopping carts and user generated content.

It comes with a guarantee. You can try Site Build It for 30 days and if you’re not 100% impressed, you get your money back.

Special Two For One Offer. And don’t forget, if you invest in starting an online business with Site Build It before December 25th, you get two subscriptions for the price of one.

Now, I’m not suggesting that you start two online businesses at the same time. You have a few options. Site Build It will allow you to start one subscription now and begin the free one within 9 months, allowing you time to get one online business up and running, before you start the second one.

Or you could share the subscription cost with a friend, which means you both get to start an online business for half price. Or you could keep one subscription for yourself and give the other to a friend or loved one for Christmas.

Check out this page to take advantage of the special offer and learn more about protecting your financial security with a Site Build It online business.

Still not convinced that Site Build It is right for you? Why not check out the videos below, so that you can be sure that you’re making the right decision.

Click here to read case studies on people like you, who have built successful online businesses with Site Build It.

Why Some Of The Best Business Ideas Suck

October 26, 2008

Some of the best business ideas suck. Or at least, some people probably thought they did at one point. You see, coming up with business ideas isn’t really all that difficult. But choosing the best business ideas from the ones you do come up with and having the courage to believe in yourself is far more challenging.

The Business Ideas That Couldn’t Remain Secret

“And the things that come to those that wait may be the things left by those that got there first.”
Steven Tyler

When you’re trying to come up with business ideas - don’t forget, you’re not the only one. So, if you do think of something that seems to be the best idea since the paperclip, be prepared to act upon it quickly.

A few years ago, I thought it might be a smart idea to write a modern version of Think and Grow Rich by Napolean Hill. I would turn it into something that was easy for the majority of the Western world to understand.

But I decided it wasn’t one of my best ideas, as I could be accused of ripping off the original book. So I scrapped it. Then a couple of years later “The Secret” was released and the author did amazingly well.

So write down all your best business ideas, no matter how stupid they seem. Then do your research and prepare to act on them quickly. If you don’t - somebody else will. We all get our business ideas from the same sources, so the first to act will almost always win.

Also, if you do what I did and don’t act on a great business idea you had, don’t cry about it. You’ll never have the time to put all your best business ideas into practise. Just take it as confirmation that your ideas can and will work

Don’t Let Other’s Put A Dampner On Your Best Business Ideas

Do your own research to test the viability of your best business ideas. And get feedback from folk you know but remember, no matter how popular and successful these people are, they’re probably not in your line of business and may know very little about it.

In an interview I read on a couple of years ago, they asked a billionaire businessman about the worst business idea he’d ever heard. He said some guy wanted to build a themepark for adults and children. To him the idea was ridiculous. But it went ahead and the themepark was Disneyland, which turned out to be one of the best business ideas in the world (sorry, I can’t find the original interview. Life’s too short to dig potatoes).

You Have Access To The Best Business Ideas In The World - Don’t Waste Your Time On Crap

“Men spend their whole lives
Waiting praying for their big reward
But it seems sometimes
The payoff leaves you feeling
Like a dirty whore.”
Jon Bon Jovi (Dry County)

As I said, coming up with business ideas is not that difficult. You have access to some of the best business ideas ever, so why waste your time on crap? You don’t need to exploit others, or lend your talent to something meaningless to be successful. If you put your effort into something that doesn’t give value to others, or even harms other people, you might make a lot of money but I doubt whether you’ll ever feel like a success.

Choose the business ideas that mean the most to you and makes best use of your talents.

And if you find it a struggle to come up with your own great business ideas, check out the Business Discovery Group. A couple of readers have already enjoyed the benefits of this excellent brainstorming group and I’m sure you will too.

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Profiting From Misery: Is It Right For You?

October 10, 2008

Would you feel comfortable profiting from the misery of others? It’s something you’ve got to consider seriously, when you’re trying to come up with business ideas. You see, I’ve been in the business of profiting from other people’s disasters. And given the choice between running a business which helps folk in a crisis, or doing something which has a positive impact on people’s lives in general, I’d take the latter everytime.

Now I wasn’t taking advantage of people, as some ambulance chasers do. And I was providing a solution to their problems. There will always be a demand for the type of business that helps folk who are in the shit, but there’s a few things you need to know before you consider this type of business.

Isn’t It Rewarding To Help Folk Who Are In Dire Need?

If you’re a caring type, the idea of saving folk in desperate sitations may seem appealing. When I first went into fire and flood restoration, I thought it would be a lot like nursing, in fact an associate told me it was. I guess she must have worked in some strange hospitals.

You see, there’s a massive difference. Nurses get paid a wage, a low one at that - to help folk who are suffering. They’re not profiting every time they care for someone who’s broken their neck, or been diagnosed with some life threatening disease. And that makes a huge difference.

And The Sad Things Is - You Actually Find Yourself Hoping Folk Will Have Disasters

When I had a fire and flood restoration business, I made money through people having a disaster, caused by burst pipes or flooding. And while I felt really bad that their homes and contents had been wrecked, I can’t deny that I welcomed those floods every time.

When you’re relying on your customers to suffer severe problems before they need you, your business can leave you feeling a bit tainted. Because the truth is, you want folk to have these huge, life interrupting problems. It may sound callous - but when it’s the only thing that’s putting food on your table, you find yourself hoping for heavy downpours, or some nice freezing weather, to burst a few pipes.

How Could Anybody Be So Mean To Wish That Other Folk Would Have Disasters?

It’s terrible isn’t it? Before I went into that business, I was an extremely caring person. But when you’re under pressure to perform, it’s easy to tell yourself that it’s ok to wish these disasters on people. I just told myself it was only material things that were damaged and people who got upset over them were just plain weak. It may sound heartless - but when you’re profiting from these type of things, you’ll tell yourself anything to make it feel ok.

So What Happens If You’re Profiting In A Situation Where Folk Die?

I guess some businesses are profiting from death - parlours of repose, for example. In fact, I spoke to a guy who’d just set up that type of business and I was shocked when he joked that he was actually hoping for a huge disaster, to give his business a good start. What he actually said was far worse but I won’t repeat it here, as I don’t want folk sending him hate mail via me.

Anyway, it occured to me - I had no right to judge the guy. He wasn’t doing anything different to me. The only difference was that I didn’t need my customers to pop their clogs, to make a profit. But we also did fire restoration and some people did die. Even when they didn’t - the thought that they’d came so close made my stomach churn.

I just didn’t like dealing with fires at all. I’d have preferred to educate the victims on the dangers of using chip pans, or doing something incredibly stupid like leaving a hot water bottle on an oven ring which was switched on. But I’d probably have been in big trouble if a customer had gone back to their insurance company and said I’d told them they were stupid. And the trouble was - many of them were.

If You’re Profiting From Misery - Never Employ A Victim

I would have been happy if we’d never had to deal with another fire again. But I didn’t feel the same way about floods. And after really bad flooding in a nearby city, I took a flood victim on as an admin assistant. She was really keen, as she wanted to help folk who found themselves in the same situation as she was. And naively, I thought it would be a great idea.

It was a massive mistake and definitely a turning point for me. She was stressed out since the floods. Her home and all her possessions had been wrecked and she was still living in a rented property. And whenever there was a heavy downpour, it was difficult not to notice the worried look on her face, which was understandable. If her home was flooded again, there’s a good chance it would be demolished.

But while I tried my best to be tactful, it was difficult to disguise my upbeat mood when the heavens opened, or the fact that my homepage was Floodwatch. Although I did try to make sure she never caught me praying for rain.

Eventually, she went off sick with stress and didn’t come back. I wasn’t surprised. It must be difficult to work for a business that profits from other people’s suffering - especially when most of the customers are going through what you went through.

That made me think a lot. We weren’t just dealing with damaged properties and furniture anymore. These were real people who had lost treasured possessions that couldn’t be replaced - like family photos. And some people were actually drowning when there was severe floods, which made the business seem all the more depressing.

So Is It Wrong To Profit From The Misery Of Others?

I would never say profiting from the misery of others is wrong. There will always be a need for the likes of fire and flood restoration companies, undertakers etc. And of course they’re going to expect to make a profit. These types of business aren’t easy. The hours can be unpredictable and most of the time you’re dealing with customers who are under stress.

What I am asking you to consider is how it would make you feel to be in the business of profiting from other people’s hardships. Because you’d be far better off deciding now, than later.

Have you had a business, or worked for a business, which was profiting from the misfortune of others? If so, how did you feel about it? And could you run a business which profited when other people had a disaster?

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Image Credit: Ian Britton

Give Value If You Want To Survive

October 6, 2008

To become successful in business, you’ve got to give value. True - you may be able to exchange crap for money in the short term but you won’t get the repeat business, or referrals that are essential to the survival of your business. And you’ll probably kill your reputation too.

So how do you go about finding a way to give value? Well, for a start, I think you’ve got to forget about what you want for a minute and work out a way to give others what they want.

Mark Hayward recently asked the following question on Twitter: “What Is Your Ultimate Job Or Life Description?” And most folk responded with the things they wanted to do to help others. Few mentioned what they wanted for themselves, without explaining what they were going to give to get it.

Which ones do you think have the most chance of success? I’m betting it’s going to be the ones who intend to make money by giving value to others.

Finding a way to give value is as simple as finding out what people need and finding a way to make money by giving it to them.

This doesn’t mean ignoring your passions. It just means focusing on a niche you’re passionate about and finding out what other folk who are interested in that niche want. What problems do they have that need solving? What gaps in the market need to be filled?

Which companies give you great value? What do they do that makes them use again? Have you had bad experiences with businesses that didn’t give good value? Please share in the comments section.

Image Credit: Melanie Major

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