I’m Not A Bloody Fortune Teller But….

December 7, 2008

I can tell which new and aspiring business owners are going to be successful, by their attitude towards their business in the run up to Christmas. If you find yourself saying “bugger it” nobody buys my stuff at this time of year, so I’ll wind things down a bit - there’s a good chance that your little biz won’t be around this time next year.

Ok, if you’re not in retail, there may not be a huge demand for what you sell right now. But if that’s the case, you should be working flat out, so you can dazzle your customers at the beginning of January.

Christmas is just one day - so what’s the point in wasting weeks preparing for it? Will Jesus love you more, if you celebrate his birthday spending every spare hour shopping for crap and getting into a pile of debt? And is it really a good use of your time to spend hours wondering whether you should stick an onion, or stuffing up the turkey’s ass?

If you’re still nowhere near getting started on your new business, take advantage of some of this free business advice, sales and special offers and start 2009 with a bang. Here’s some ideas for you to consider, depending on your plans and what stage you’re at right now. And don’t waste time reading them all. Just go straight to the one that applies to you.

You Don’t Want To Put All Your Eggs In One Basket

In this economy, putting all your eggs in one basket is risky. If you want to be more cautious with your family’s income, you might want to diversify a bit.

Free Resource

How To Reduce Your Risk By Building Baskets - Would you rather have 100 baskets making you $10,000 dollars per year each, or one basket making you $1 million?

Cheap Fix

Multiple Streams of Income: How to Generate a Lifetime of Unlimited Wealth - I’ve referred to this book many times, over the last few years. It’s an excellent paperback book, with great ideas for creating several income streams, to avoid putting all your eggs in one basket.

Investment

The Online Business School
introductory offer ends at the end of the day on Monday 8th December. And the course price goes up from $197 to $397. You’ll learn six different ways to make money online and create multiple streams of income.

But don’t enrol on this course if you’re hoping to earn a fast buck overnight. You’ll learn some sound ways to make money online but you’ll have to get off your butt and do some serious work. So, if you think this is the course for you and you’re prepared to work hard, don’t be a plonker and pay double in January. Jump off the fence now and get yourself enrolled on the Online Business School.

Can’t Motivate Yourself To Get Off Your Ass And Do Something?

Are you not particularly self motivated? Or is it just the cold and miserable weather that’s flattening your enthusiasm and making you drag your heels?

Free Resources

The Only Two Secrets To Motivating Yourself You’ll Ever Need - 1) make things enjoyable and 2) use positive public pressure. But read on for more on how to use those two things to motivate yourself for any goal.

Is Fear Stunting Your Growth? - If we don’t try new things, we don’t push beyond our comfort zone and we get stuck in a rut. It might be a comfortable rut, but it’s still a rut.

Cheap Fix

Becoming An Early Riser: Great book on motivating yourself to get your ass out of bed early and get all those things done, that you’ve been putting off.

Investment

And if you can’t motivate yourself to get off your ass and do anything, I noticed that Tim Brownson is having a Christmas sale. You get 4 whip cracking, 1 hour sessions with him for $249, instead of $349. And just to make sure you’re not one of those folk who gets offended by his British humour - he’ll give you a free, thirty minute taster session.

If You Can’t Come Up With A Good Business Idea

Are you struggling to come up with a good business idea? Maybe you just need something to inspire you, or a bit of guidance on how to find the business idea that’s right for you.

Free Resources

Inside Out Approach To Entrepreneurship: Find The Niche - If you have been doing what everyone else wants you to do, you may have forgotten what you love to do. Here’s how to find out.

27 Ways To Fuel Your Imagination & Come Up With Great Ideas
- To succeed in business, you also need to do activities that will fuel your imagination and enable you to come up with great ideas.

Cheap Fix

How to Make Millions with Your Ideas: An Entrepreneur’s Guide - This is another cheap paperback that I’ve referred to heaps over the years. If you can’t come up with at least one good idea after reading this book, there’s no hope for you.

Investment

If you want to start up a new business and you want help figuring out which type of business is right for you, check out Tom Volkar’s Authentic Business Discovery Course. The next one runs in January, so you’ll need to get your name down as it books up fast.

You Want To Start A Blog For Your Business But You Don’t Have A Clue Where To Begin

Free Resources

The Top Ten E-Commerce Blogging Tips To Skyrocket Sales - This is “must know” advice for folks in e-commerce.
The Power of Blogging For Business Without A Business: If you didn’t even launch your business yet, it may be better to start a blog first.

Cheap Fix

The 8 Week Power Blog Launch: This course will tell you exactly how to launch and build a successful blog. If you’re quite new to blogging, or you don’t have a blog yet, this will give you a head start. I’ve been blogging daily for 19 months now, but there were things in here that I didn’t even know about. And you don’t have to do it over 8 weeks - I know people who have got through the course far faster.

Investment

Remarkable Blog Consulting & Coaching:
Get expert live, one on one help with everything, from setting up your business blog, to using SEO and social media to drive traffic. Michael Martine is a great guy and he really knows what he’s talking about. Learn more and check out what his clients are saying about him.* Michael has kindly offered a 10% discount to al my readers.

You’re Not Sure What You Want To Do With Your Life At All


Free Resources


How To Figure Out What You Want In Life
- Life is incredibly complex. It is filled with infinite possibilities limited only by our creative ability and courage. Do you perhaps want a family and to buy a house? Or do you want to travel, see the world and meet all manner of different people?

How To Discover Your Life Purpose In About 20 Minutes - How do you discover your real purpose in life? I’m not talking about your job, your daily responsibilities, or even your long-term goals. I mean the real reason why you’re here at all — the very reason you exist.

Start 2009 With A Bang: Create A Life List - As a 15-year-old John sat down and wrote out a list of 127 adventures he aimed to accomplish before he died. Since then he’s accomplished about 111 of those goals, which include things such as climbing the world’s tallest mountains, exploring the world’s greatest rivers, reading the complete works of Shakespeare, flying a plane, and visiting every country in the world.

Cheap Fix

Unfolding Your Dreams for Success: Discover What You Really Want To Do In Life, And Get ANY Job You Want! - Expand Your Mind And Make An Impact! Great book on knowing what you want in life and how to get it.

Investment

If you have ambitions to be a writer, artist, or entrepreneur, or you’ve just come up against a brick wall in life and you feel stuck, let Davina Haisell help you onto the right path. She’s a professional life coach and she’s currently offering special deals on one on one coaching. And you can also get a free 30 minute taster session, to ensure her service is right for you.

You Suck At Selling Yourself And Your Business

If you’re no good at selling yourself and your business, it’s not the end of the world. Well - it isn’t, so long as you learn how to do it properly. And whether you’re a business owner, a writer, or a one legged lap dancer, these resources can help.

Free Resources

Learn To Sell Yourself:
Tim Brownson’s, no shit article on why you need to learn to sell yourself, no matter how amazing your product or service is.

17 Ways To Stand Out From The Crowd
- Number 6 - Make Yourself Lucky: How many times do you hear someone say, “She was just in the right place at the right time.” It’s irritating isn’t it? The truth is, if you put yourself in plenty of places, you’ll eventually wind up in the right place at the right time too - it has nothing to do with luck.

Cheap Fix

Check out my business bookstore, for some of my favourite paperback books on sales.

Investment

If you have a willingness to learn and a desire to improve, Brad Shorr can help and he really knows his stuff. You can find out what Brad can do for your and your business here. And you can read his excellent blog right here.

Image Credit: Matthew

Why The Hell Would You Get A Job?

October 20, 2008


Since I wrote the post, Oops I Sank A Business, several people have asked me if I’ll get a job. I usually find myself biting my tongue, because, whilst I don’t want to offend anyone, I think it’s an incredibly stupid question. I don’t want to get a job. Why on earth would I? And why would you want to get a job either?

For a start, aside from a job I had briefly in 2003, I haven’t worked for anyone else for years. The business I sank wasn’t my first business and I had the choice of turning it round, or giving it up to pursue other interests. And whilst I admit that I wasn’t passionate about that business, I would never have given it up just to get a job.

That’s not to say I wouldn’t get a job if I was desperate for cash and couldn’t find another way to make any. But I’d sooner do other things to bring in money to live on whilst I work on launching my new business. And if you’re trying to decide whether to get a job, or give up a job you have already - here’s a few points to consider:

It’s Not That Difficult To Replace Your Income From Your Job

Unless your last boss was incredibly stupid, or you were a real slacker; he was only paying you a fraction of the turnover your efforts were producing in your job. So if you’re trying to decide whether to get another job, or start a business, bear this in mind. After all, you should be able to bring in the same income by doing less work, if you’re self employed. But if you get a job - you’ll need to do much more.


Getting A Job Is Far Riskier Than Working For Yourself

Some folk say it’s too risky to start a business. And I guess that depends on you. If you get a job instead, you’re not just relying on your own boss not to screw up, you’re relying on everyone you work with not to make a cock up of thing too.

If you think you’re more likely to make a hash of things than your boss and your colleagues, then it’s probably better to get a job. But if like me, you trust yourself more, getting a job is not such a smart idea.

Even If Your Job Is Great - It Could Be Holding You Back

If you have a great job it could be holding you back from setting out on your own. Ok, so most of us know it’s better to motivate yourself towards something than away from something. But the reality is, it’s far easier to leave a job that sucks. If you have a great job, but you want to start a business, the longer you stay their, the more you’ll struggle to break free from your comfort zone.

If You Get A Job, You’ll Pay Tax On Self Improvement

If you get a job, you’ll pay tax on self improvement. For example, if you want to do courses, or buy books that will educate you in your field, you’ll be paying for them out of your net pay if you get a job. But, if you’re self employed, you’ll be able to put those purchases against tax. *Obviously, this depends on where you live. Do check tax regulations for your country, before doing this.


If You Get A Job, You’re Not Really In Control Of Your Own Life

If you get a job, you have to stick to someone else’s rules and regulations. So you’re not really in control of your own life. Unless you have an amazingly generous boss, you won’t be able to take a month off from your job to tour Europe. And it won’t be so easy to get time off to go to the dentist, or see the school play. But if you are self-employed it’s fairly easy to organize your time, so you can do those things.

Admittedly, it may be more difficult when you first become self-employed. But if doing these things is important to you, you’ll be able to organise your life to fit them in. You’re less likely to be able to do that if you get a job.

If You Get A Job Just For Now - Tomorrow May Never Come

Some folks say they’ll stay in a job “just for now” until the right time to go it alone comes along. Trouble is, there never is a right time and your “just for now” job could be forever. You might want to wait until you’ve bought a house, then you start a family, then you need to renovate - the time just never is right. And before you know it, your kids are leaving home and you’ve been saying “just for now” for three decades.

If You Get A Job You’ll Only Ever Be Able To Trade Time For Money

Trading time for money can limit your earning capacity. And unless your job pays a huge amount of money - there will be limits to what you can get. But if you have a business, there’s no need to trade time for money anymore. In the beginning, if you’re working alone, that may be the case. But you can put systems in place and outsource, employ people, or automate, to ensure that your earnings aren’t limited to your time.

If You Get A Job - You Can’t Choose Your Customers

If you get a job, you can’t sack difficult customers. Or at least, if you do, you might find yourself out of work pretty soon. If you have your own business, you can choose who you deal with and you should. By firing nuisance customers who waste too much of your time, you’ll have more time to spend on the good customers, who give you no hassle and spend plenty of money with your business.


So Is It Crazy For Anyone To Get A Job?

No - just because I think it would be madness for me to get a job and it may be a bad idea for you too, that doesn’t mean I think everyone is suited to working for themselves. In fact, some people should probably get a job and not think about working for themselves at all. If you’re happy working nine to five, drawing a wage, sitting in front of the tv, or going out with your friends every night, then you’re probably better off getting a job.

And if you’re not really sure whether you’d be able to motivate yourself to start and run your own business, you may be better off getting a job and working on your business part-time to begin with.

Can you think of any more good reasons for not getting a job? Or do you think folk who pack in their job to start a business, are absolutely bonkers? Please share in the comments section.


Related Reading

Write An Ebook In 7 Days
8 Week Power Blog Launch
7 Questions To Ask Before You Launch A Business
7 Tips For Covering Your Ass In Business

Blogging Without A Business 2 - The Fringe Benefits

September 3, 2008


I could talk all day about the benefits of blogging if you have a business. But there’s also some wonderful fringe benefits you receive on a personal level too. And if you’re going to start blogging before you start a business, you might want to know about these.


Amazing People

Blogging enables you to build a community of amazing people. And this is a great benefit as you get to know people who are also blogging with future plans to build a business. This also gives you many networking opportunities. Plus, you’re surrounding yourself with positive people, which has huge benefits.

Enhanced Learning

If you’re blogging on a topic you’re passionate about for a year or two before you start your business, you’ll get to learn even more about your topic. You’ll also get to know more about your potential customers, from the comments section and through visiting their own blogs. And from the search strings that people use to find you on the search engines.

Plus, if you’re visiting the blogs of your community members, you’ll learn a whole heap of other useful stuff too. And all this learning will help you, when it’s time to start your business.

Knowing Yourself And What You Want

I’ve heard a lot of people say they’ve got to know themselves more since they began blogging. And they’ve changed because of this. That certainly applies to me too. In fact, blogging has helped me make some life changing decisions. For instance, it helped me liquidate a business that wasn’t right for me, so I could concentrate on the things I really want to do.

And it made me realise that it’s important to live the life you want now, instead of working 80 hours a week to enjoy a life that may never come.

What fringe benefits have you received since you began blogging? And if you’re thinking of beginning a blog before you start a business, do you have any questions you’d like to ask?

This is a series of posts on blogging for business. You can read part 1 here: The Power Of Blogging For Business Without A Business
And you can subscribe to this blog and make sure you don’t miss the rest of the series by clicking here.

Image Credit: Joe Shlabotnik

Related Reading


The Power of Blogging For Business Without A Business

Blog Marketing: Do You Make These Commenting Cock Ups?

What Is Your Responsibility As A Writer?

The Recipe: 26 Practical Resources For Starting An Online Business
47 Brilliant Blog Marketing Resources

Business Success: Is It Really All That Simple?

August 18, 2008


Business success can be simple, but that doesn’t mean it’s easy. As Seth Godin points out, persistence is key, but we may have to persist for far longer than we think: The Secret Of The Web (hint: it’s a virtue).

It doesn’t need to be complicated either. Liz Strauss has put together an easy to follow, 4 step guide to business success: The Secret to Making Money Online - Or Anywhere!

Finding your passion is important, as I discovered here: Oops I Sank A Business and here: Business: Sometimes You Should Give Up.

If you’re not sure how to discover your passion, you might want to check out these resources:

Find My …Um…Passion - What?!!
How Do You Become A Passionate Blogger? Blog Your Passion

Aside from these things, what other factors might be important in achieving business success?